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29/11/2025
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The Cholet Christmas Market 2025

From December 5, 2025, to January 4, 2026, Cholet hosts its traditional Christmas market in a magical atmosphere.

Every year, this event attracts thousands of visitors who come to celebrate the magic of Christmas and enjoy the many shows.
Just a few minutes' walk from the city center and the Best Western San Benedetto, Place Travot is transformed into a veritable enchanted village.

Discover everything that awaits you for this 2025 edition!


🎄The Cholet Christmas Market 2025: a magical must-see in the Pays de la Loire region


A Christmas village in the heart of Cholet


The 2025 edition promises, as always, a warm atmosphere with its large illuminated Christmas tree and fairytale-like lights.

In Place Travot, wooden chalets arranged in three themed areas welcome visitors:
 
  • 🧁The Gourmet Market, where taste buds will be delighted with a menu featuring mulled wine, charcuterie, raclette, oysters, crêpes, and chocolate.
  • 🛠️The Artisans' Market, showcasing local crafts, is ideal for finding unique, handmade gifts.
  • 🎁The Arcades Rougé Market, offering a wide variety of products to suit all tastes.


Practical Information


☕The Little Gourmets Christmas Market from December 5 to 31, 2025. Closed on Mondays;
🎁The Christmas Workshop Market from December 5 to 24, 2025;
🍭The Grands Gourmands Christmas Market, December 5-24, 2025.

🎵 Every week, the Grands Gourmands Christmas Market also comes alive with pre-dinner concerts.


Free activities for the whole family


Beyond the market, Cholet offers a program of festive and free activities that will delight visitors of all ages:
  • 🎅 Opening of Santa's House, a truly magical haven for children, from December 6-23 in Place Travot;
  • 🌟 Parade of the real Santa Claus, a magical moment not to be missed on Saturday, December 20, starting at 9:15 a.m. in Place Travot;
  • 🐑 Living Nativity Scene, an immersion in Christmas tradition, from December 13-23, Place Rougé;
  • 🎠 Free rides for the little ones to enjoy in Place Travot and Parc de Moine;
  • 🕵️ Christmas treasure hunt, a fun adventure through the city.

Find the complete 2025 program of events at the Cholet Christmas Market.


Staying in Cholet during the holidays


For a successful stay, the Best Western San Benedetto is an excellent choice.

Located just five minutes from Place Travot and a 10-minute walk from the train station, the hotel offers comfortable family rooms, perfect for fully enjoying the Christmas atmosphere in Cholet.

Your children can even enjoy their own dedicated space with tables, books, and games. We also provide a crib, a changing mat, and a baby bath to make your stay easier.

After your visit to the Christmas Market, join us at the bar for a friendly chat over a hot drink. A private, enclosed parking area is available.

We look forward to welcoming you to San Benedetto for the holiday season!
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Dear Customers,
Following the national lockdown announcement end of October 2020, the hotel is open some days of the week; unfortunately, we are not able to open every day of the week.
You will find more details to see which weeks we are open by checking on our information page whose link is at the end of the message or by calling us.

Everything is done to make your stay as pleasant as possible under the current conditions: a few dinner options and an à la carte breakfast served in your room.

We have worked hard and are trained on our new health and cleaning protocols in order to welcome you in the best possible conditions.
Due to these new health and safety measures, we inform you we had to modify some of our services.

You will find more information on our page, « >Our health measures for a relaxing stay » which you can find in the section « Relaxing ».

We hope to see you again soon in our hotel!

The BW Hotel San Benedetto team