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La Folle Journée 2023 in Cholet


Vibrate to the rhythm of classical music for a weekend in Cholet

Initially organised in Nantes, the event La Folle Journée will be exported again in 2023 to Cholet.
Take advantage of this opportunity to live a strong experience in the musical field.

A classical music festival

Since 1995, this musical journey transports you into a world of music for a few days in January. During the 27 years of the festival, tributes have been paid to famous music composers such as Mozart, Beethoven and Schubert.

Although the festival started out as a weekend event, it now extends over five days, from Wednesday to Sunday. Similarly, the festival now extends to around twenty towns in the Pays de la Loire region, and no longer just to Nantes. Since 2022, the concept has been exported to other countries such as Spain, Japan, Poland...

Each year, a different theme is chosen to enhance the year's edition.


A 2023 edition in preparation

Before everyone else, attend numerous concerts and conferences. The organisation has chosen to sell its tickets at reduced prices to allow as many people as possible to attend these performances.

For this 2023 edition under the theme "Ode to the Night", meet the classical music composers highlighted by the city. The night is an important source of inspiration in the history of art. It is therefore an opportunity to discover and rediscover musical works on the theme.


A highly anticipated ticket office

Over the years, the opening of the La Folle Journée ticket office has become like the first day of the sales. Thousands of people wait for the Tourist Office to unveil the famous date, so much so that generally, 50% of the tickets are sold on the first day of marketing.


Stay in Cholet

Combine business with pleasure by booking a room at our Best Western Hotel San Benedetto*** in the heart of Cholet town centre.

The hotel's bar and patio will allow you to enjoy convivial moments in a serene and bright place. For sports enthusiasts, a fitness room is also available to our guests 24 hours a day, 7 days a week.
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Reception open<br>24 hours a day
Reception open
24 hours a day
Bar & Patio
Bar & Patio
Secure car park
Secure car park
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Dear Customers,
Following the national lockdown announcement end of October 2020, the hotel is open some days of the week; unfortunately, we are not able to open every day of the week.
You will find more details to see which weeks we are open by checking on our information page whose link is at the end of the message or by calling us.

Everything is done to make your stay as pleasant as possible under the current conditions: a few dinner options and an à la carte breakfast served in your room.

We have worked hard and are trained on our new health and cleaning protocols in order to welcome you in the best possible conditions.
Due to these new health and safety measures, we inform you we had to modify some of our services.

You will find more information on our page, « >Our health measures for a relaxing stay » which you can find in the section « Relaxing ».

We hope to see you again soon in our hotel!

The BW Hotel San Benedetto team